Convergence - Revision history

Bill Densmore: /* Monday morning, Oct. 11 */

2010-10-12T15:34:28Z

Monday morning, Oct. 11

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	<I>These are running notes by Bill Densmore of the [http://sc.edu/cmcis/newsplex/FallConf2010/index.html ninth-annual Convergence and Society conference] at the University of South Carolina in Columbia, S.C. on Oct. 11-12, 2010. If your study is reported here, please feel free to review for accuracy and use the wiki features to make corrections, add material or link off to another site. Or just [mailto:densmorew@rjionline.org email me] with updating material and I'll put it in.</I>		<I>These are running notes by Bill Densmore of the [http://sc.edu/cmcis/newsplex/FallConf2010/index.html ninth-annual Convergence and Society conference] at the University of South Carolina in Columbia, S.C. on Oct. 11-12, 2010. If your study is reported here, please feel free to review for accuracy and use the wiki features to make corrections, add material or link off to another site. Or just [mailto:densmorew@rjionline.org email me] with updating material and I'll put it in.</I>

	==Monday morning, Oct. 11==		==DAY ONE: Monday morning, Oct. 11==

	Dean Charles Bierbauer of the College of Mass Communications and Information Studies, provides a short introduction.		Dean Charles Bierbauer of the College of Mass Communications and Information Studies, provides a short introduction.
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	Andrea Tanner, a conference co-chair, talks about a campus-wide effort on science and health communication. They also have a graduate certificate in health communications. It’s an expanding program, for working professionals and for graduate students.		Andrea Tanner, a conference co-chair, talks about a campus-wide effort on science and health communication. They also have a graduate certificate in health communications. It’s an expanding program, for working professionals and for graduate students.

	Keynote speaker tonight is Elizabeth Cohen, a science correspondent for CNN. She’ll talk about challenges and opportunities of reporting medical and science.		Keynote speaker tonight is Elizabeth Cohen, a science correspondent for CNN. She’ll talk about challenges and opportunities of reporting medical and science.

	==Why do mental-health patients blog? – Yifeng Hu==		==Why do mental-health patients blog? – Yifeng Hu==

Bill Densmore at 15:33, 12 October 2010

2010-10-12T15:33:03Z

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			<h3>[http://www.newshare.com/wiki/index.php?title=Convergence-day-two LINK TO DAY-TWO PROCEEDINGS WIKI]</H3><BR><HR>
	<h2>=[http://www.newshare.com/wiki/index.php?title=Convergence-day-two LINK TO DAY-TWO PROCEEDINGS WIKI]</H2><BR><HR>		=Convergence & Society: Science, health and new dimensions for communications=
	Convergence & Society: Science, health and new dimensions for communications=

	<I>These are running notes by Bill Densmore of the [http://sc.edu/cmcis/newsplex/FallConf2010/index.html ninth-annual Convergence and Society conference] at the University of South Carolina in Columbia, S.C. on Oct. 11-12, 2010. If your study is reported here, please feel free to review for accuracy and use the wiki features to make corrections, add material or link off to another site. Or just [mailto:densmorew@rjionline.org email me] with updating material and I'll put it in.</I>		<I>These are running notes by Bill Densmore of the [http://sc.edu/cmcis/newsplex/FallConf2010/index.html ninth-annual Convergence and Society conference] at the University of South Carolina in Columbia, S.C. on Oct. 11-12, 2010. If your study is reported here, please feel free to review for accuracy and use the wiki features to make corrections, add material or link off to another site. Or just [mailto:densmorew@rjionline.org email me] with updating material and I'll put it in.</I>

Bill Densmore at 15:32, 12 October 2010

2010-10-12T15:32:39Z

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	=Convergence & Society: Science, health and new dimensions for communications=
			<h2>=[http://www.newshare.com/wiki/index.php?title=Convergence-day-two LINK TO DAY-TWO PROCEEDINGS WIKI]</H2><BR><HR>
			Convergence & Society: Science, health and new dimensions for communications=

	<I>These are running notes by Bill Densmore of the [http://sc.edu/cmcis/newsplex/FallConf2010/index.html ninth-annual Convergence and Society conference] at the University of South Carolina in Columbia, S.C. on Oct. 11-12, 2010. If your study is reported here, please feel free to review for accuracy and use the wiki features to make corrections, add material or link off to another site. Or just [mailto:densmorew@rjionline.org email me] with updating material and I'll put it in.</I>		<I>These are running notes by Bill Densmore of the [http://sc.edu/cmcis/newsplex/FallConf2010/index.html ninth-annual Convergence and Society conference] at the University of South Carolina in Columbia, S.C. on Oct. 11-12, 2010. If your study is reported here, please feel free to review for accuracy and use the wiki features to make corrections, add material or link off to another site. Or just [mailto:densmorew@rjionline.org email me] with updating material and I'll put it in.</I>

Bill Densmore: /* Why do mental-health patients blog? – Yifeng Hu */

2010-10-11T21:37:38Z

Why do mental-health patients blog? – Yifeng Hu

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	==Why do mental-health patients blog? – Yifeng Hu==		==Why do mental-health patients blog? – Yifeng Hu==

	Today’s first presenter is by Yifeng Hu of the College of New Jersey. She has been studying mental health blogs authored by patients. She says there are few studies on patient-authored health blogs and mental health is an often-ignored topic. One finding: Mental-health bloggers keep blogging even when nobody comments. She asked, “Why?” She wonders, is the public ignoring the giving part of social support.		Today’s first presenter is Yifeng Hu of the College of New Jersey. She has been studying mental health blogs authored by patients. She says there are few studies on patient-authored health blogs and mental health is an often-ignored topic. One finding: Mental-health bloggers keep blogging even when nobody comments. She asked, “Why?” She wonders, is the public ignoring the giving part of social support.

	She interviewed the mental-health patient bloggers and found that many of the patients expressed a desire to want to help others. Her theory: Is this sort of altruistic behavior good for their mental health? By projecting outward, and disengaging from self-reference, might that enhance their quality of life, Hu postulated?		She interviewed the mental-health patient bloggers and found that many of the patients expressed a desire to want to help others. Her theory: Is this sort of altruistic behavior good for their mental health? By projecting outward, and disengaging from self-reference, might that enhance their quality of life, Hu postulated?

Bill Densmore: /* Convergence & Society: Science, health and new dimensions for communications */

2010-10-11T21:36:58Z

Convergence & Society: Science, health and new dimensions for communications

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	=Convergence & Society: Science, health and new dimensions for communications=		=Convergence & Society: Science, health and new dimensions for communications=

	<I>These are running notes by Bill Densmore of the [http://sc.edu/cmcis/newsplex/FallConf2010/index.html ninth-annual Convergence and Society conference] at the University of South Carolina in Columbia, S.C. on Oct. 11-12, 2010.</I>		<I>These are running notes by Bill Densmore of the [http://sc.edu/cmcis/newsplex/FallConf2010/index.html ninth-annual Convergence and Society conference] at the University of South Carolina in Columbia, S.C. on Oct. 11-12, 2010. If your study is reported here, please feel free to review for accuracy and use the wiki features to make corrections, add material or link off to another site. Or just [mailto:densmorew@rjionline.org email me] with updating material and I'll put it in.</I>

	==Monday morning, Oct. 11==		==Monday morning, Oct. 11==

Bill Densmore: /* THIRD STUDY: Looking at magazine websites */

2010-10-11T21:35:46Z

THIRD STUDY: Looking at magazine websites

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	===THIRD STUDY: Looking at magazine websites===		===THIRD STUDY: Looking at magazine websites===

	<I>Researcher< Emily Gummelt; presented by Bob Bergland</I>		<I>Researcher: Emily Gummelt; presented by Bob Bergland</I>

	Research question: How common is it for magazine websites to encourage the reader to follow them on Facebook or Twitter? How many or what percentage of sites have slideshows?		Research question: How common is it for magazine websites to encourage the reader to follow them on Facebook or Twitter? How many or what percentage of sites have slideshows?

Bill Densmore: /* Conclusions */

2010-10-11T21:34:59Z

Conclusions

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	*Study not exhaustive but provides starting point for future		*Study not exhaustive but provides starting point for future
	*Free vs. paid and circulation sizes are of issue; he didn’t bother to pay		*Free vs. paid and circulation sizes are of issue; he didn’t bother to pay

			===THIRD STUDY: Looking at magazine websites===

			<I>Researcher< Emily Gummelt; presented by Bob Bergland</I>

			Research question: How common is it for magazine websites to encourage the reader to follow them on Facebook or Twitter? How many or what percentage of sites have slideshows?

			Emily looked at the top 100 magazines in circulation in the United States, based on circulation figures from 2008. She wanted to see how features have changed over the past three years, especially re multimedia, interactivity and distribution (Facebook, Twitter, etc.)

			Interesting findings: AARP’s magazine has 22 million print circulation but that and the AAA publications are noncommercial, so she ignored. A few magazine websites required payment so she ignored.

			Findings: Video and slideshows dominate – 70% to 80% of sites have them, but audio is under 20% and has declined over three years. Sixty-six percent of sites have blogs and comments, 30% have reader polls and about 25% have forums.

			Compared to 2007 the big changes: Video up, audio down, blogs up, comment sections down a bit, RSS feeds steady at being offered by about 60% of sites and the “most popular” readout was up dramatically from 20% to 50% of sites.

			Conclusions:

			*Multimedia going up
			*Slower transition to web features and tools than newspapers

Bill Densmore: /* =First study: Looking at the content of Mexican news websites */

2010-10-11T19:59:27Z

=First study: Looking at the content of Mexican news websites

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	==Missouri Western Univ. research – Robert Bergland==		==Missouri Western Univ. research – Robert Bergland==

	===First study: Looking at the content of Mexican news websites==		===First study: Looking at the content of Mexican news websites===

	<I>Presenter: Austin Jacobs</I>		<I>Presenter: Austin Jacobs</I>

Bill Densmore: /* =Postmodern Epidemics Perpetuated Through Traditional and New Media */

2010-10-11T19:59:10Z

=Postmodern Epidemics Perpetuated Through Traditional and New Media

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-==Postmodern Epidemics Perpetuated Through Traditional and New Media=
+==Postmodern Epidemics Perpetuated Through Traditional and New Media==
 Presenters: Tony DeMars of  Texas A&M University and Leo Chan of University of Houston-Clear Lake.
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 MORE ON THIS PRESENTATION LATER

Bill Densmore: /* Future research ideas */

2010-10-11T18:56:57Z

Future research ideas

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	*Would like more information about uses and gratifications in education and more case studies, more qualititative students and – especially – more attention paid to new media. Maybe, for example, college students won’t like Facebook as much in a few years.		*Would like more information about uses and gratifications in education and more case studies, more qualititative students and – especially – more attention paid to new media. Maybe, for example, college students won’t like Facebook as much in a few years.


			==Function analysis comparison of web-only ads and traditional tv ads from 2004 and 2008 campaigns==

			Presenter: Chris Roberts of the University of Alabama

			He shows “The One” ad by John McCain from the 2008 campaign – an “antichrist” Obama ad.

			*Web only ads attract attention from MSM but at little or no cost
			*They can target specific demographics and create a a viral effect

			Elections are inherently comparative because a choice has to be made so ads are meant to acclaim, attack or defend a policy or character. Over the summer they watched 817 presidential campaign ads from 2004 (237) and 2008 (580). They coded them all. They came close to getting most all of them. About 30 percent of the ads did more than one of the things Benoit suggests (attack, acclaim, defend). They looked for the third-party evidence the ads cited. In 2004 there were only eight web-only ads and 229 traditional. In 2008 there were 67 web only ads of the 580 surveyed.

			Most TV ads were about acclaiming a position. But it was less than half the time in the web-only ads. Web ads tend to be attacking or 72 percent. Generally they were about attacking character. Question: “Why are we nice on television and mean online?” He thinks ads have to be more entertaining on the web and attacking is more entertaining. On the web, there is less concern about angering general audiences. They are also good for reinforcing your base. Attack ads are more likely to have evidence regardless of communication channel.

			====Observations during Q&A session====

			Roberts surprised in doing research that when newspaper reports are deceptively used to bolster arguments in political adds he is surprised how seldom do newspapers call out the deception. He’s not sure why this is.


			==Effect of Music Priming on Issue Perception, Recall and News Credibility of Photo Slide Shows==

			Presented by Quint Randle (study collaborators were John Davies and Maurianne Dunn, Brigham Young University

			ISSUE: More and more news organizations are using music in their presentations of news. Does the type of music tend to make an editorial judgement about the story being covered?

			====Research theory====

			*Priming effects – How does music create a point of view by the viwer
			*Exemplification -- Does music overpower actual cognitive information in piece?
			*Music & emotion – Music arouses emotions
			*Music & cognition – In advertising, music increases recall
			*News credibility – How does music affect online news credibility?

			The music was the independent variable. Survey participants did not know they were being surveyed about the effect of music, the were just asked to watch news clips, some of which had music and some of which didn’t.

			Compared music added to the start of a report on China pollution

			Results: Music treatments have no apparent difference in perceptions of the seriousness of the China pollution problems. The music did contribute to recall. But there was no difference in terms of credibility between the no music groups and the others.

			They are baffled by the results.


			====Comments during the Q&A====

			Quint Randle: Bothered by the fact that so much teaching is done about the techniques (technical and otherwise) rather than the substance.


			==Postmodern Epidemics Perpetuated Through Traditional and New Media=

			Presenters: Tony DeMars of Texas A&M University and Leo Chan of University of Houston-Clear Lake.

			Book: Deception from Ancient Times to Internet Dating

			Study demographics. Not a random sample.

			MORE ON THIS PRESENTATION LATER